Rodeo Drive: The ultimate window-shopping.

Though often associated with the wider Beverly Hills shopping district, this specific open-air enclave—known as Two Rodeo Drive—condenses the area's legendary glamour into a European-style pedestrian promenade. Designed to mimic a cobblestoned Parisian street, the curved outdoor plaza features elegant archways, fountains, and a grand staircase that sits across from the historic Beverly Wilshire Hotel. It functions as a highly concentrated theatrical stage for window-shopping, where visitors can stroll past two dozen premier flagships like Versace, Tiffany & Co., and Brunello Cucinelli in just a few steps. It is a premier spot for people-watching, celebrity-spotting, and admiring the parade of luxury sports cars parked along the curb.