Селфи - Selfie.

Located inside the Novinskiy Passazh shopping center, Selfie is a cornerstone of Moscow’s modern gastronomic scene. The heart of the restaurant is its massive open kitchen, designed by Andrea Viacava to function as a culinary theater where chefs Anatoly Kazakov and Vladimir Mukhin bridge the gap between the dining room and the stove. The menu is a focused study of Russia’s regional geography, sourcing specific ingredients like Murmansk halibut, Bryansk veal, and Crimean truffles, then refining them with modern European and Asian techniques. Architect Valeriy Lizunov’s minimalist interior frames the experience with light woods and expansive windows looking out over the Garden Ring. It is a space that feels both high-fashion and accessible, prioritizing clean aesthetics and an extensive wine list that balances classic labels with experimental Russian distillates.